Tomorrow, 8th March is International Womens Day and this year it's the day that kicks off the third part of Bobbi Browns global charity initiative- The Pretty Powerful Campaign for Women & Girls.
"Pretty Powerful symbolises my belief that all women are pretty, and with the right tools, are empowered to a higher level of pretty- it's about being confident and about being who you are," says Bobbi Brown. "It's this philosophy that fuels the campaign and motivates me every day to do all I can to empower women and girls."
As of tomorrow, in both the UK and the US, Bobbi Browns Pot Rouge will be available in a special Pink 'Pretty Powerful' edition and all sales will support organisations and charities that help women and girls alike, with the confidence and resources to be their best, such as the UKs Dress for Success, which is an international non-profit organisation that Bobbi Brown has worked with in the past that works to promote independence for all women through career development and job retention.
The Campaign for Women & Girls was inspired by Bobbi's beautiful book, similarly named Pretty Powerful, which I'm sure will be as popular as Bobbi's previous cult make up books as it contains close to 300 pages of beautiful photos, wonderful tips and tricks, personal stories and transformations of women of all ages from all over the world, including journalists, mums, bloggers, entrepreneurs and survivors.
The special edition Pretty Powerful Pot Rouge, is a beautiful Pink shade that is multi-use in that it can be used on both the lips and the cheeks to create a pretty, fresh look. Designed with the eye-catching signature logo on the packaging, it's a lovely mirrored compact that would make a great addition to any make up bag, whilst supporting a great cause.
In the UK, the Pretty Powerful Pot Rouge will be available to buy as of tomorrow (8th March 2013) from all Bobbi Brown Studios and select counters costing £18 with the full cost minus VAT going to Dress For Success, whilst Bobbi Brown Pretty Powerful Beauty Stories is available now and costs £15.99.
If you have a Pretty Powerful Beauty Story, you can share it over on their Facebook page, where images, stories and transformations from the campaign are also available.
What do you think of Bobbi Browns Pretty Powerful Campaign? Is it something that appeals to you?
This looks lovely.
ReplyDeleteKatie x
And Katie • Beauty & Lifestyle
I already love the Pot Rouges and this is a great cause so I'll be checking this out when it's available in America x
ReplyDeleteI'd like to get my hands on some of these! I've never used any Bobbi Brown products before, mainly because I don't know where I can get them from. The only shop in my area with products is Boots. I'm going to have to go searching now I think.
ReplyDeleteKateez.co.uk
This looks beautiful. x
ReplyDeleteThis looks so nice!xx
ReplyDelete